AI Powered Product Feedback Analysis

Get Data Backed Insights to Inform Your Product Roadmap

AI that aggregates and analyzes all your customer feedback so you know exactly what to prioritize. No manual tagging. Just usable, data-backed insights everyday. Start using AI to actually listen to your customers.

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Retail & Consumer
Travel & Logistics
Software

"Unwrap helps us translate complex support data—like ticket volume and reason codes—into a language cross-functional partners can understand and act on. Instead of spending hours digging through tickets, our team now saves about half the time on deep dives, giving us more bandwidth to collaborate on solutions."

Nate Giacalone, VP of Product, Growth
Case study

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See why the top Product teams use Unwrap

Issue

Proactivity
Reactive alerting means product teams discover friction, drop-off, and feature failures through support escalations and churn data, long after users have already given up.
Real-time signals and automated digests surface what customers actually struggle with, so your roadmap is driven by emerging needs, not last quarter's complaints.
Accuracy
Surface-level tagging tells you what customers said, not why, leaving product managers to make roadmap bets based on the loudest voices rather than validated signal.
The world's most accurate feedback intelligence platform, verified by independent third parties, giving product leaders the confidence to prioritize ruthlessly and defend every decision with data.
Usability
A complex query language and analyst-dependent dashboards create a wall between your product managers and the customer insight they need to ship the right thing.
An intuitive interface any product manager can use independently, so your team spends less time pulling reports and more time building products customers actually want.
Partnership
Inconsistent post-onboarding support of other tools leaves product operations teams to figure out best practices alone, especially painful when scaling a new feedback program.
A hands-on partner embedded in your success every single day, helping you connect feedback to roadmap impact and prove the value of listening to customers at scale.
Insights

Real insights. Real impact.

Get a preview of our AI-powered insights with actual data sourced from publicly available app-store feedback.

3X YoY rise in reports of volume settings reverting to minimum unexpectedly.

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7.3% of Android app users report inability to search for store locations.

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Complaints about Smart Shuffle auto-enabling dropped from 0.3% to <0.1%.

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Why Unwrap

Because you don’t need another dashboard.

Proactive insights, zero manual work.

Stop tagging. Stop guessing. Unwrap surfaces customer feedback trends automatically—even the ones you didn’t anticipate.

Trustworthy AI, company wide.

Transparent and accurate insights shared across your entire organization, connecting everyone to the voice of the customer.

Personalized support, from day one.

We don’t just onboard you—we partner with you. Get expert guidance tailored to your business, every step of the way.

“Unwrap’s alerting capabilities have been a huge value add for our team—surfacing issues before we would have caught them otherwise.”

Johnny H.

Co-founder & CSO

Case Studies

Customer-centric
teams love Unwrap.

Validates app code improvements for desired downstream effects.

Identifies trending customer issues before they grow.

Eliminates guesswork in understanding what matters.

Increased team productivity by 25%.

Teams stay lean while still delivering what users need most.

Putting Unwrap insights directly into the hands of decision-makers unlocked a whole new level of guest centricity.

Unparalleled UI experience and cross-org adoption.

Runs regular meetings out of the Unwrap platform.

21% increase in spare parts revenue, an opportunity previously hidden.

Boosts deal volume with zero lead-generation cost.

My team loves the Unwrap platform. Unwrap’s insights have enabled us to ultimately gain a deeper understanding of our guests’ needs.

Shadi El Baba
VP of Guest Support at lululemon

We are now running regular meetings that rely on Unwrap’s platform.

Johnny H.
Co-founder & Chief Strategy Officer at Perplexity

Unwrap has reinvented the way we review, use, and implement customer feedback.

Kensley W.
Product Operations Director at Firstup.io

It's an understatement to say we've 'saved time' using Unwrap. Our quantitative visibility into customer feedback was nearly impossible before.

Hayley O.
Senior Manager of User Research at Zipcar

What used to take me 15-20 hours a month now takes me 1-2 hours a month—an extraordinary difference.

Charles W.
PM at GitHub Copilot

Validates app code improvements for desired downstream effects.

Identifies trending customer issues before they grow.

Eliminates guesswork in understanding what matters.

Increased team productivity by 25%.

Teams stay lean while still delivering what users need most.

Putting Unwrap insights directly into the hands of decision-makers unlocked a whole new level of guest centricity.

Unparalleled UI experience and cross-org adoption.

Runs regular meetings out of the Unwrap platform.

21% increase in spare parts revenue, an opportunity previously hidden.

Boosts deal volume with zero lead-generation cost.

An automatic process that simply didn’t exist before.

The Loop

Insights, unwrapped.

Customer Sentiment

Speech Analytics for Call Centers: Understanding Customer Conversations at Scale

Learn how speech analytics helps call centers analyze customer conversations, detect recurring issues, and understand customer sentiment using AI.

Customer Sentiment

Sentiment Analysis in Customer Service: Understanding Customer Emotions Through Support Conversations

Learn how sentiment analysis helps customer service teams understand emotions in support conversations, identify recurring issues, and improve customer experience.

Insights

Guide to App Store Review Analysis: Turn Reviews Into Actionable Insights

Learn how to analyze app store reviews effectively. This guide covers why reviews matter, how to extract insights, and how to turn feedback into product improvements.

FAQs

Questions? Answers.

How much does Unwrap cost?

We price based on feedback volume. Check out our pricing page for more information.

How can I trust Unwrap with my data?

Your data is protected with enterprise-grade security and compliance, so you can trust it’s kept safe and private. Trusted by the world’s leading brands.

What tools does Unwrap integrate with?

You can sync your data from over 3K other tools where feedback is collected today. We’ve never encountered an integration we can’t support.

What is the setup process for Unwrap?

Integration setup is a matter of a couple clicks. No engineering required, full setup within two weeks.

What kind of feedback can Unwrap analyze?

We connect to surveys, support tickets, calls, reviews, and more—transforming every conversation into actionable insights. There is no limit to feedback volume Unwrap can process.

How is Unwrap different from other platforms?

Most tools simply tag and sort your feedback, leaving you to create elaborate dashboards to understand your data. Unwrap goes much deeper—surfacing trends and issues automatically, to help you discern what really matters to your customers without the need to search for it.

Discover what matters most.

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